Matthew Herrick

I help technology companies turn complex products into clear, engaging stories through motion design, digital experiences, campaigns, and brand systems.

For more than two decades, I've partnered with marketing, product, and content teams to launch products, build brands, create customer events, and develop creative work that helps people understand and connect with technology.

My work spans enterprise software, financial services, and media, with a particular focus on product storytelling, motion graphics, and integrated marketing campaigns. More recently, I've been incorporating AI-powered creative tools into concept development, production, and workflow optimization.

I enjoy the intersection of strategy and execution—developing ideas, shaping narratives, and bringing them to life across video, web, events, and digital marketing.

Outside of work, you'll find me in the ocean, on a trail, or spending time with my wife and kids.

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